Microsoft Viva: Viva Amplify - Audience breakdown tooltip

🚨 The Signal: Viva Amplify reports now detail top channel audiences for publications. This provides deeper insights into internal communication reach, but also exposes more granular data about internal audience engagement, which could be sensitive.

The Impact

Internal communication teams and security teams are affected by increased visibility into internal audience engagement, posing a minor data privacy risk.

  • Internal Comms: Gains detailed audience insights for content strategy.
  • Security Teams: Needs awareness of new data visibility for privacy considerations.
  • Privacy Officers: May need to review data handling policies for new reporting granularity.

The Action

  1. Review existing data privacy policies to ensure they cover granular internal communication analytics.
  2. Communicate new reporting capabilities to internal communications and privacy stakeholders.
  3. Monitor Viva Amplify usage and reporting access to ensure appropriate data handling.

Domain: Other · Impact: low · Workload: Other